Bosch Australia to help bushfire victims

Federal Government announces $76 million bushfire recovery package

In response to the catastrophic bushfires that affected communities across Australia, Bosch Australia has pledged a corporate donation of $500,000 to provide assistance and support to communities. The funds will be allocated to an appropriate project in the first quarter of 2020.

President of Bosch Oceania, Gavin Smith noted “it’s critical that businesses are a part of the rescue effort for devastated communities at a time like this. The economic impact of this crisis is likely to deepen. We must make sure that the response and rescue effort by businesses reflects the scale of the disaster.”

Further to this, in January, Bosch Australia announced it will take part in the Victorian Government’s Business and Sport for Bushfire Recovery Program. Along with other businesses, sporting organisations and government agencies, Bosch Australia aims to stimulate economic activity by hosting events, meetings, and conferences in bushfire-affected communities when it is safe to do so.

Smith stated “this is a great initiative, by pledging to hold events in these small towns, we are helping affected communities get back on their feet. We are supporting what will be a long and difficult recovery process.”

 This pledge has already been fufilled by the Bosch Automotive Electronics division. It will hold a leadership retreat in Beechworth for 2-days in late-February, with more divisions to follow suit in the coming months.

The leadership retreat will host, Jenny O’Connor, Mayor and  Chief Executive of Indigo Shire Council to  speak to the group about leadership in a time of challenge including how business can support regions under economic pressure.

As a global company, the Bosch Group employs roughly 403,000 associates worldwide (as of 31st December, 2019). Bosch Australia has communicated to associates globally that now is the time to visit Australia – although bushfires have torn through communities, these towns rely on tourism to survive, and associates have been strongly encouraged to take a trip Down Under.

Bosch products play a significant role in the Australasian leisure and entertainment industry and are distributed by Jands.

Image from L to R: Actor Rachel Griffiths; Chief Executive Visit Victoria Brendan McClements; Victorian Premier Daniel Andrews; General Manager Clubs & Broadcasting, Australian Football League Travis Auld; Victorian Minister for Tourism, Sport and Major Events Martin Pakula; Bosch Australia President Gavin Smith

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